Black Mountain, North Carolina

FRESH News and Specials

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FRESH Celebrates One Year Anniversary This Weekend

Sunday, September 18, 2011

We are thrilled by the support that the Black Mountain community has offered to us in our first year of business and the FRESH team wants to say “Thank You” to all our loyal customers out there. We’re throwing a ONE-YEAR ANNIVERSARY PARTY this coming weekend from Thursday, September 22nd through Sunday, September 25th. Here’s our line-up of events:

Thursday, September 22nd         Unveiling of our new menu

  • Look for new items on our lunch, dinner and kids menus
  • Kids eat free off the children’s menu all day
  • Drawing contest for kids
  • Try our newest pizza – “the Sicilian” – featuring a spicy, thin-sliced Italian ham called capicola, fresh tomatoes and basil, herbed ricotta and mozzarella over red sauce.
  • Try out our new sandwich - “the Amore” – capicola, salami, prosciutto, provolone and pesto on house bread, dipped in egg and pan-fried.
  • Build your own salad from local greens, choose one of our homemade dressings and top it with pizza items off our menu.
  • Taste the difference that our newly installed water filtration system makes.
  • Sample our breads – Cranberry Walnut, Spinach Feta, Olive Rosemary
  • Enter our design-your-own pizza contest.

Friday, September 23rd          Live music, drink and dinner          specials

  • LIVE MUSIC  -
    • Come out from 6:00 to 7:30 and hear Free Range Chicken, featuring Mark and Elise Fuller on guitar, vocals and bass, with special guest Courtney Smith (FRESH Co-Owner) on fiddle
    • Free samples of pizza’s you haven’t tried yet (rotating)
    • ½ off all beverages including alcohol ($2.00 pints)
    • FRESH T-shirt and mug give-aways! 
    • Design-your-own pizza contest continues.  
    • Sample our breads – Cranberry Walnut, Spinach Feta, Olive Rosemary

Saturday, September 24th          Drink and dinner specials

  • Free samples of pizza’s you haven’t tried yet
  • ½ off all beverages including alcohol ($2.00 pints)
  • Free samples of deserts
  • FRESH T-shirt and mug give-aways! 
  • Design-your-own pizza contest continues.
  • Sample our breads and desserts

Sunday, September 25th          Drink and dinner specials

  • Pizza contest winner announced – Top 5 entries (as judged by our culinary staff) will be made and offered for sampling at noon and 6 pm
  • Winning pizza designer wins a T-shirt, a mug and free pizza.  The winning pizza will be featured on our menu through October.
  • Free samples of pizza’s you haven’t tried yet
  • ½ off all beverages including alcohol ($2.00 pints)
  • Free samples of deserts
  • FRESH T-shirt and mug give-aways! 
  • Design-your-own pizza contest continues.
  • Sample our breads and desserts



A Spicy Perspective Review

Sunday, September 04, 2011

Blog Reviews FRESH as "inspired."

Read what “A Spicy Perspective,” blogger Sommer Collier had to say about FRESH when she visited us in February, 2011:

“There’s an on-going argument in Asheville of who makes “The Best Pizza.” Several local pubs and Italian restaurants vie for this title, but of course “best” is an evasive concept. After all, perception is one’s reality. So let’s speak in terms of “special” instead of best, shall we?

One of my favorite hobbies is stumbling across new restaurants. I’m always on the lookout for something special, unique…inspired.

Not long ago, we stumbled into FRESH Wood Fired Pizza & Pasta in Black Mountain, NC, just outside of Asheville. This serene little village is known in our region for its pristine views, family values, and reverent support of local artists and entrepreneurs. Downtown Black Mountain consists of boutiques, ice cream parlors, wine shops and fantastic restaurants. It would appear Fresh owner, Mark Tomczak, chose the right place to settle!”

To read the entire blog article and see photos, click this link: http://aspicyperspective.com/2011/02/fresh-wood-fired-pizza-giveaway.html

FRESH APPROACHES ONE YEAR ANNIVERSARY

Saturday, September 03, 2011

It is hard to believe that we are approaching our first year anniversary at FRESH Wood Fired Pizza and Pasta. Yet the weather has begun to cool at nights, school has started and we are quickly approaching fall. It has been a wonderful and challenging experience for all of us involved in this FRESH endeavor and so many people have contributed to making the restaurant as successful as it has been for our first year.

We want to invite you personally to join us on September 23, 24, 25 and 26th for a FIRST YEAR ANNIVERSARY BASH! Our party begins on Thursday, with the unveiling of a new menu. Look for new lunch selections, a new kids menu, pizza additions and a wider selection of fresh breads, desserts and pastries.

On Friday, Saturday and Sunday, come and dine with us and sample some anniversary specialty pizzas, wine and beer specials, a design your own pizza contest (voted on by patrons), drawings for our new colored t-shirts and FRESH mugs, and as always scrumptious salads, soups, appetizers, pasta, pizza and desserts. We plan to continue honoring our commitment to providing patrons with locally sourced food, prepared FRESH by hand every day and served with grace and excellence. We have been so fortunate to have customers who come back often and recommend us to friends. We feel like we now have a large extended family that we would have never met if it had not been for FRESH and the opportunity to serve you. We are instituting regular email newsletters to keep our customers informed about our weekly special menus, news about our staff, updates on our local suppliers, FRESH bread offerings and upcoming events and happenings.  

Check out our website in the next few weeks to see new photos, updated menus and the ability to sign up for specialized notifications including “Specials of the Week,” a “FRESH Bread” mailing for those of you who want to know when it’s hot out of the oven, and a “Birthday Club,” with deals just for you on your special day. We look forward to seeing you during our Anniversary Celebrations.

All the best,

Mark Tomczak and Courtney Smith


Employee of the Month = Betty DeHart

Thursday, September 01, 2011

Betty DeHart, House Manager at FRESH,
is Employee of the Month!

Betty grew up near Lansing, Michigan and has lived in North Carolina for the last 10 years. She is married to Matt DeHart who is a preschool teacher at Montreat Morning School. The couple met at the Texaco in Black Mountain where Matt came in daily for a soda even though he could have quenched his thirst for free at his workplace, Pizza Hut. Betty’s legendary charm caused him to keep coming back for more, which is exactly what our customers see in Betty.   Betty says of her draw to food service, “I got into the restaurant business when I was young, like many teens looking for a job, but discovered that I enjoyed talking with customers, watching families interact and having a one-on-one relationship with people.”  She worked at the Morning Glory for 3 years before it moved to Cheshire.

 Betty says she drove past FRESH many times it was under construction. “One day I decided to go in and see what it was all about. I talked to the owners, Courtney and Mark, and went home feeling excited about the possibility of working with people who shared my food values.”

“I have such picky standards for my own family’s table and I am equally picky about the food I serve others. I have always been aware of healthy food and as an adult I see how important it is to eat healthy and shop locally.”

Betty and Matt have three beautiful children, who you may see on occasion at the tall tables eating pizza. Noah Matthew, 7, is a second grader at Black Mountain Primary; Coralee Louise, 4 and Maura Grace, 3 are both at Montreat morning school.  You will find the DeHart family shopping on Saturday mornings at the Black Mountain Tailgate Market. She also is doing her part in sharing her love of quality food and gardening with children. She is the gardening coordinator at Black Mountain Primary school.

 When she’s not training new staff, serving customers or managing the front of the house at FRESH, Betty spends her free time organizing community events and volunteering at her children’s school.

“I love being part of the fresh family. I am proud to serve local, fresh food to our customers.”